The Top 100 UK Mum Influencers
Pre-pandemic, we researched the mum influencer market and compiled a list of the top mum influencers ranked by the combined number of followers they had on Instagram/Twitter & Facebook.
Having a large number of followers is not the be all and end all of course. Brand and campaign fit, engagement levels and content quality normally sit higher in right thinking marketer’s priorities.
So whilst the ranking makes interesting reading, it’s not actually all that useful for children brands looking to source influencers for their next campaign. For that, contact ParentStars and we’ll create a long list of influencers for you to choose from based on your campaign criteria.
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