ParentStars Blog

Our blogs are for marketers involved in PR and influencer marketing in the parent space. Subscribe below.

Mum influencer poll reveals no concerns about Musk

Mum influencer poll reveals no concerns about Musk

A quick straw poll amongst mum influencers on the ParentStars platform has revealed that the recent Musk stink at Twitter has not been a major concern to them. This is largely because 71% of mum influencers polled don’t use Twitter at all anyway. And only 7% said they...

The Top 100 UK Mum Influencers

The Top 100 UK Mum Influencers

Pre-pandemic, we researched the mum influencer market and compiled a list of the top mum influencers ranked by the combined number of followers they had on Instagram/Twitter & Facebook. Having a large number of followers is not the be all and end all of course....