How important is influencer marketing in 2023?

How important is influencer marketing in 2023?

How important is influencer marketing in 2023? Influencer marketing is still ‘hot’ it appears. A quick whizz around trusted sources this week reveals the following… Rapid growth 88% of marketers will maintain or increase their investment in IM of which 17% will...
Influencer Case Study: Bobbin Bicycles

Influencer Case Study: Bobbin Bicycles

Mum Influencer Case Study  Bobbin Bicycles Bobbin Bicycles 2022 Influencer Marketing Campaign had two main objectives; firstly to raise brand awareness ahead of a busy Easter sales period and secondly to acquire branded influencer generated content (IGC) for use on...